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Maxx Performance Announces SQF Level 2 Certification, Rated Excellent, And Launch Of New Website

June 20, 2016

Maxx Performance has been awarded SQF Level 2 Certification with the highest possible rating of Excellent, verifying the company’s exceptional quality control and food safety practices, in conjunction with the launch of its new website.

SQF Level 2 Certification is a Hazard Analysis & Critical Control Points (HACCP) based food safety and quality management standard that is benchmarked by the Global Food Safety Initiative (GFSI). Obtaining certification serves as a guarantee to customers; Maxx Performance earned a score of 96/100 for an Excellent rating.

“We’ve always been committed to providing the highest quality, safest ingredients to our customers,” said Winston Samuels, President of Maxx Performance. “For us, the SQF Certification reflects integrity and responsibility as core company values, and underscores how effective our proprietary processes are.”

In keeping with this commitment to quality, the company also recently launched a new website to provide visitors with access to information, insights and inspiration gleaned over years of collaboration with food and feed clients; it features new ways for customers to engage with the company on product formulation and processing challenges, and commercialization strategies.

The new site will be updated on a regular basis with news of innovative product launches, piloting and prototyping successes, business activity and more. Visitors are encouraged to subscribe to stay connected.

About Maxx Performance
Maxx Performance is the leading provider of microencapsulation/encapsulation technologies that help food and feed manufacturers overcome application and processing challenges, optimize product delivery and improve time to market. Founded in 2004 with a simple goal of extending the useful life of ingredients to drive innovation on behalf of customers, the company develops solutions that mask taste and off odors, extend shelf life, enhance flavor, texture and quality, prevent premature reactions and interactions, and control the release of ingredients. Maxx Performance serves a global clientele representing baked and confectionary goods, packaged meats and weight loss, wellness and sports supplement products, and provides stabilized, sustained-release ingredients to the dairy, poultry, companion animal, swine and aquaculture industries.

For more information, contact: 
Courtney Samuels
Maxx Performance Inc.
3621 Aerial Way Drive
Roanoke VA 24018